The Canadian Cattlemen's Association

Works to understand and develop industry-wide acceptable practices for animal care by understanding current animal care issues and communicating to the public that Canada’s beef producers are responsible custodians of the animals they own.

Animal Health and Meat Inspection Committee

Responsible for ensuring eradication of diseases of concern to the industry. Makes certain that regulations are based on sound, current science and do not unnecessarily impede trade. Its goal is to ensure customer confidence in the Canadian meat inspection system and to be recognized by trading partners as providing outstanding food safety assurance.

Beef Cattle Research Council

Funded by the National Check-off (NCO), it determines research and development priorities for the beef cattle industry, administering NCO funding to meaningful research. To ensure appropriate allocation of project funding, BCRC utilizes a comprehensive screening process. It sponsors research and technology development, plus adoption in support of the Canadian industry.

Beef Information Center (BIC)

Funded by National Check-off dollars, BIC markets Canadian beef, develops new products, improves and promotes the safety of Canadian beef in Canada and United States, through targeted consumer, foodservice and institutional education/awareness programs.

Domestic Ag Committee

Deals with non-trade-related regulatory issues, such as general government policy, safety nets, and transportation regulations. It also makes representation to the government and works with other committees or groups on issues of mutual interest.

Environment Committee

Deals with environmental issues that could affect the beef industry. It encourages environmentally-sustainable production practices and communicates to the public that cattle producers care for the environment, through utilizing effective, land-management strategies.

Foreign Trade Committee

Works to ensure favourable access to international markets for the Canadian beef industry, and prevent exposure to unfair competition or dumping into the Canadian market, with a top-priority focus on eliminating programs, measures and subsidies that distort world trade.

Value Creation & Competitiveness Committee

Replaced the Beef Quality and Grading Committee and continues to address quality and grading issues. Its expanded mandate focuses on the ability to identify areas for improvement that could increase the value for Canadian cattle and beef. This may include determining ways to improve communication throughout the value chain and identifying how our industry can improve upon Canada’s reputation as a leader in animal health and food safety. Initial committee work focused on developing terms of reference and identifying priority issues.