CCA wants proposed U.S. COOL rule withdrawn

Calgary, AB – The Canadian Cattlemen’s Association (CCA) recommends that the U.S. Department of Agriculture (USDA) proposed rule for mandatory Country of Origin Labeling (COOL) be withdrawn as it fails to bring the U.S. into compliance with its World Trade Organization (WTO) obligations.

The recommendation is found in the concluding remarks of the CCA comments submitted today in response to the USDA’s proposed regulation published in the Federal Register of March 12, 2013. The CCA recommendation is made in light of USDA’s failure to provide any explanation of how the proposed rule would bring the U.S. into compliance with its WTO obligations; as well as a lack of a credible cost/benefit analysis. These deficiencies fall well short of satisfying the proper U.S. rulemaking process and on this basis, the CCA feels that the USDA should withdraw the rule.